Corporate Communication

Daytime and evening programmes

Degree

Bachelor of Arts in Business (BA)
Qualification for pursuit of a master’s degree

Focus Areas

• Theoretical fundamentals and basic skills
• Advanced practical and theoretical expertise
• Fundamentals of business and law
• Social skills
• English as a foreign language and English-language specialist lectures
• Fields of specialisation: new media; NPO communications; event management and event communications
• Examined and certified by PRVA (Public Relations Verband Austria) and the IAA (International Advertising Association)

Career Prospects

Junior-level positions in communications, public relations, advertising, dialogue marketing, event communications, sponsoring, and e-communications, inter alia